“Thanks to the recession and other grim economic realities, law firms have done a good job of trimming the fat. Now they need to build muscle mass. In 2015, I see more firms using big data to improve attorney and staff performance and to enhance client engagement. Instead of ceding ground to online legal services providers, firms should hire some 25-year-old millennial whiz kids who understand the Internet and social media and find a meaningful way to compete with the LegalZooms and RocketLawyers of the universe. Firms that ignore market realities do so at their peril,” says Lori Tripoli, J.D. of Contemporary Law Office Management.
Read more at Business Day Online…