By now, generative artificial intelligence (AI) is undoubtedly on your radar. You’ve heard about the benefits it offers but have also seen headlines about false case citations. You’re curious about its potential but aren’t sure how and when to jump on the bandwagon. Should you adopt it soon or wait until it matures? If you decide now is the time, how do you ensure ethical implementation in your law firm? AI is advancing quickly and your ethical duties require you to stay on top of technology changes and make educated decisions about its adoption. Ignorance is not a shield, and compliance with competence obligations requires you to learn about new tools like generative AI and use them when appropriate.