Keep Googling Yourself and Your Firm
To start off, Googling yourself and your firm, may give you a very important heads up on some bad publicity that people are seeing...
Marketing and the Art of Chasing Rabbits
“Focus! If you chase two rabbits, both will escape” (ancient Chinese proverb)
This article is for you if –
You own a small law...
8 Ways for lawyers to build a better referral business
People who have a great experience - whichever way that experience is deemed as great – will bring your law firm more business. At...
Every Law Firm Should Have Follow Up Calls
You know the good feeling we get when the car workshop calls you to see if your service with them went as planned? What...
Law Firm Branding in Strange Places
Don’t think for a second that branding at a non-related function or event will not create leads for your law firm. Firstly, just having...
How to Track Your Law Firm Marketing
I know I sound like a stuck record, but as I have said many times before, “If you cannot measure your marketing efforts/results, you...
Law Firm Should Use CMS for Websites
If you have an extra large marketing budget, I agree that you should have a custom website designed with a special administration module attached...
Business Cards for Law Firms
The old school introduction and information exchange is still handled by the business card. It makes sense to use this opportunity to stand out...
Facebook Engagement – Paid Boost
This last week we took a relatively good post reaching over 300 people with 8 engagements, we boosted that post for 24 hours with...
Facebook Engagement Not So Simple
Well, my experiment to drive engagement by posting good content, pictures and questions last week did not work. Let us look at a few...
Starting a Facebook Page for Your Law Firm – Building Engagement
Let’s put aside the virtual “North of Umgeni River Property Law” Facebook page, and use our own Tech4Law Facebook page to continue this session,...
Starting a Facebook Page for Your Law Firm – Profile Setup
We continue from last weeks’ article - Starting a Facebook Page for Your Law Firm – Baby Steps – and now we continue the...
